Thursday, 18 April, 2019

Meet boxer Canelo Alvarez, owner of richest contract in sports history

Boxer Canelo Alvarez Inks $365 Million Contract With Streaming Network DAZN, Richest Deal in the History of Sports Canelo Alvarez signs record-breaking $365 million deal with DAZN
Jennie Wade | 20 October, 2018, 08:45

Canelo Álvarez has signed the largest contract in the history of sport, agreeing a five-year, 11-fight deal worth at least $365m with streaming service DAZN.

The reported value of the deal would top the previous most-valuable contract - the $325m 13-year deal of baseball star Giancarlo Stanton in 2014.

Floyd Mayweather has taken a break from calling out UFC lightweight champion Khabib Nurmagomedov to focus on Oscar De La Hoya and Canelo Alvarez.

Mexican star Alvarez had dethroned Gennady Golovkin in their gruelling rematch in Las Vegas last month.

Posting with the "Throwback Thursday" social media hashtag '#TBT' on Instagram, Mayweather attacked Mexican Canelo first, ripping into the boxer's recent multi-fight $365 million mega deal with streaming service Dazn, and referencing his ban for performance enhancing drugs in March.

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The contract will cover Canelo's next 11 fights starting with his December 15 match against Rocky Fielding at Madison Square Garden.

"This is only from my hard work", said Alvarez, speaking to ESPN after signing the contract. "More than anything, though, I'm happy that I could give great fights to fans".

"We are thrilled to be exclusive partners with Golden Boy Promotions and Oscar De La Hoya", added John Skipper, executive chairman of DAZN Group. "He wants to continue hurting boxing by making fights that don't make sense ... and not giving boxing the credibility it deserves", Canelo tells TMZ Sports. He should come back to me. He said Alvarez's last three fights generated 3.6 million buys and almost a quarter of a billion dollars, making him someone who can be transformative to a subscription service focused largely - at least for now - on combat sports.

"Good thing we will never resort to hitting women" with the very subtle hashtags "#DomesticAbuser", "#DomesticViolence". "It's very important. We have something pending there, so let's make the second fight". Instead, anyone who pays the $9.99 subscription rate can watch, including any other fights being broadcast by DAZN. Alvarez said for now his plan is to return to 160 after the bout against Fielding (27-1, 15 KOs), a British fighter who appeared significantly taller than Alvarez, who will be trying to win a title in his third weight class.

On Saturday in Boston, Demetrius Andrade of Providence, R.I., faces Walter Kautondokwa for the WBO middleweight title on the DAZN app. Alvarez holds the WBA and WBC middleweight belts.

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