Amazon offers free shipping for everyone through the holidays
Amazon offers free shipping for everyone through the holidays
STOCK Getty Images The Amazon logo is displayed on screen of a mobile
06 November, 2018, 02:33
Amazon says it will offer free holiday shipping to all of its customers on hundreds of millions of items, a potentially costly competitive move created to keep pace with similar moves by the company's retail rivals.
The promotion will make hundreds of millions of items eligible for free shipping, Amazon said.
Amazon's move follows similar announcements from Walmart and Target last month. Prime membership is not required, although paid subscribers get free same-day delivery when possible. "We see Amazon on the defensive this holiday not traditional retail". The free shipping will probably help boost sales quite a lot, especially since it's the holiday season.
It may be because Amazon felt the need to compete with big box stores who are also offered free shipping promotions. Target dropped its minimum purchase amount last week, offering free two-day shipping on hundreds of thousands of items until December 22.
"They're forcing Amazon to react", Wedbush Securities analyst Michael Pachter said.
USA says it stands with Iranians as sanctions hit Tehran Turkey is among eight nations granted temporary waivers from sanctions the US reimposed Monday on Iran's oil sector. Rouhani said in a statement . "We will proudly break the sanctions", he said at a meeting of economic officials.
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Target last month raised the stakes for the all-important holiday shopping rush, offering US customers free two-day shipping. Free two-day shipping has always been the core benefit of the Amazon Prime program, which costs $119/year.
Like previous years, Amazon UK will offer 'Deals of the Day' every day throughout the period across the site along with 'Lightning Deals' - products available at a discount, in limited quantities, for a short period of time - with new deals becoming available as often as every five minutes. Before, the purchase threshold was $25.
Amazon is hoping increase sales after the company's revenue projection for the rest of the year fell below some estimates.
Retailers can expect a robust holiday shopping spree this year.
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